Wednesday, 23 October 2013
Blackberry Finally Announces New BBM Launch Details for Android and Iphone
With the revenue slumps and the Amid job cuts Blackberry as a company has failed trying to close the gap with rivals Apple and Samsung. In September, there were reports that Blackberry was exiting the consumer market to concentrate on providing services to business customers.
On Monday 21st October 2013, Blackberry announced new launch details; BBM (Blackberry Messenger) for android and iPhone. Due to last month's server troubles, the company is implementing a queue system. In other words those who signed up in advance can use BBM right away, while latecomers will have to secure a spot in line.
The released version has been installed on at least one million Android handsets and a further one million iPhones.
Andrew Bocking, head of BBM, said: "Our team of developers and engineers has been working around the clock to bring you BBM and make some upgrades while we're at it. Some incredible work has been done."
But BBM has proved very popular, particularly with youngsters. The software offers an alternative to SMS messages which cost money on some subscription plans as well as other voice and screen sharing capabilities.
With this new approach will Blackberry still have hopes on the global market? What other sources or ideas Blackberry will come with as the company aims on recovering or rising from the slumber it is?
These are some of the questions ask today as I venture in the technology era.
Reference: http://bgr.com/2013/10/21/bbm-iphone-download-android-launch/
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It seemed like RIM were having second thoughts to me prior to the launch of what was keeping them alive in the battle with android and iphone. But like I always say, they have undoubtedly paved the way for having a cellphone to aid business persons constantly on the go. So I guess they're satisfied with that as they disappear, but will be remembered because of BBM mostly.
ReplyDeleteI doubt that Blackberry will ever recover again especially since they sold the one thing that was keeping them afloat.
ReplyDeleteI agree. It was an absolutely horrible mistake sharing their main source of income (BBM). I believe that this decision was done to keep the company afloat amidst the better mobile companies.
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